According to the new rules established by the Food Safety and Standards Authority of India (FSSAI), consumers will now be able to see a special mark on the packaging when purchasing milk. Companies that produce milk and dairy products are obliged to place this logo on their packaging.
FSSAI has approved new requirements according to which the size of the logo will vary depending on the size of the packaging itself. These rules will come into force on July 1, 2028, after which it will be mandatory to apply the logo with the approved design to the packaging of milk and related dairy products.
The new FSSAI norms apply not only to milk itself but also to products made from it, including composite dairy products. This means that these types of goods will also require the placement of this logo on their packaging.
The design of the new logo has already been determined: it will be a blue square with a white drop of milk in the center. Companies are instructed to use exactly this approved design. Furthermore, FSSAI has set a minimum logo size that depends on the area of the main display field of the packaging; the smaller the package, the smaller the logo must be, and vice versa.
Companies may place the logo larger than the minimum established size, but placing a smaller logo is prohibited.
FSSAI issued the relevant notification on November 6, 2026, which was published in the official gazette of India on November 9, 2026. However, the actual implementation of the new rules is scheduled for July 1, 2028. The draft of this rule was presented in February 2025, at which time suggestions and objections were requested from the public for 60 days. After reviewing the received comments, FSSAI released the final version.
