Britannia Industries will closely monitor Reliance Consumer's entry into the biscuit market
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Business Standard
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Britannia Industries will closely monitor Reliance Consumer's entry into the biscuit market

Britannia Industries intends to closely observe the expansion of Reliance Consumer Products Limited (RCPL) in the biscuit market as competition intensifies. Meanwhile, the company plans further price increases amid rising inflation and increased demand in the e-commerce sector.

Rakshit Hargave, Managing Director and CEO of the major Fast-Moving Consumer Goods (FMCG) manufacturer, informed investors during the company's report that Britannia Industries is closely watching RCPL's entry into the biscuit market, especially after its launch in Tamil Nadu. He noted that a significant portion of the biscuit market operates in the ₹5 and ₹10 price segments, making it more difficult to undermine than the soft drink market.

Hargave emphasized that the biscuit market differs from the cola market, and the company's initial assessment is one of extreme vigilance. He added that they have already studied and analyzed the competitor's products, noting that unlike the cola market where a price shift occurred, most of the biscuit market is sustained by prices of ₹5 and ₹10.

The company will assess how fierce the competitive struggle becomes. It is worth noting that RCPL entered the soft drink market in 2023 with the launch of the Campa brand. According to Reliance Industries' second-quarter report, Campa exceeded ₹5,250 in net sales in the first half of the 2026-27 financial year (H1FY27), achieving over 90 percent of the 2026 fiscal year's sales in just six months, and capturing a double-digit market share in key territories.

Discussing inflation, Hargave stated that the company will implement additional price hikes. He explained that the current situation is characterized by a high level of inflation, which is likely to persist. The company implemented a 3.5 percent increase in the last quarter, but its price hike has a different specificity, as a significant part of this increase is related to so-called 'shrinkflation,' which requires about one and a half to two months for physical implementation.

Furthermore, he pointed to a possible future decline in sales volume due to plans to reduce package weight. Vipin Kataria, Commercial Director of Britannia Industries, told analysts that consumers in semi-urban and rural areas are beginning to switch to premium products, which is a positive factor for rural demand.

Hargave also mentioned that the company's revenue share from e-commerce (ecom) is currently 7 percent, and the company is extremely optimistic about this channel. He stated that he views e-commerce as an independent business unit for which products will be developed specifically for this line. In his opinion, a developed company and partnerships are a competitive advantage.

Despite the growth in e-commerce, biscuits remain the largest source of income, accounting for 78–80 percent of total revenue.

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Reliance Retail to focus on disciplined expansion of JioMart and plans to achieve profitability by FY2028
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Reliance Retail to focus on disciplined expansion of JioMart and plans to achieve profitability by FY2028

Reliance Retail Ventures Ltd (RRVL), the country's leading retailer, continues to expand its network of dark stores, improve delivery speed, and deepen its presence in smaller towns while maintaining a close focus on unit economics and profitability, a company senior executive reported on Friday.

Reliance Retail's CFO, Dinesh Taluja, stated during a post-earnings call that the company prioritizes sustainable growth by investing in dark stores and customer acquisition, with margins expected to positively impact profitability starting from the next fiscal year according to the roadmap.

The company continues to scale up quick commerce operations and develops capabilities to respond to changing market conditions, focusing particularly on creating a hyperlocal network that covers the supply chain and technology.

Taluja noted: 'We are currently investing to build scale in the online business,' adding that the company 'is investing in capabilities to improve our accessibility, delivery speed, and reliability.'

Nevertheless, he also emphasized that growth in e-commerce and quick commerce will be executed with 'a balanced unit economics.' The company maintains a strict focus on profitability, including closing large underperforming stores while simultaneously expanding its dark store network.

In the grocery retail segment, where online revenue grew by 42% in Q2 of FY2027, there is a note of 'scaling the hyperlocal and revenue-visible online segment.'

Reliance Retail added 303 new stores to its retail network, resulting in a net reduction of 222 stores after accounting for the closure of unproductive locations. The company demonstrates a 'ruthless focus' on profitability by closing large stores that are not delivering results.

He stressed: 'The focus will be on unit economics, not just vanity metrics like order volume or reach. Growth will be disciplined, provided the economics make sense. Where the economics don't make sense, we won't grow, and we will continue to expand our dark store network.'

Unlike several competitors primarily focused on online sales and heavily investing in building autonomous infrastructure, Reliance Retail has an advantage in leveraging its existing physical store network to support online deliveries.

The company operates in over 5,000 stores and more than 1,000 cities, giving it a broader omnichannel reach compared to competitors concentrated mainly in the top 100 cities.

Taluja noted that the company is also rapidly growing in smaller towns where 'there is no competition... There is consumer demand there, and our additional costs are much lower.'

Taluja explained that Reliance Retail is observing rapid growth in small towns where the demand for online food delivery services remains largely untapped, and additional infrastructure costs are lower due to the ability to utilize the existing retail network.

The company also reported improvements in key operational metrics. He stated: 'Our average order values have increased significantly. The percentage of fully fulfilled orders has risen. Average delivery time has substantially decreased over the last four quarters. So everything is moving in the right direction, and investments are also benefiting net profit.'

Reliance Retail, which previously presented a three-year plan, has made significant progress. 'Looking at the growth of our JioMart and Omnichannel vertical, we manage the largest omnichannel network in the country, and this is reflected in the numbers. We achieved 42% growth in online grocery business. The share of online in the B2C retail market grew by 70 basis points.'

Taluja noted that the quick commerce segment remains highly competitive, with six players operating, leading to price pressure and customer acquisition investments. 'Our share has grown by 100 basis points, and we manage the largest store network. Look at our competitors; the next player is somewhere around 2,500 dark stores.'

Reliance Retail makes selective investments in margin, especially in metropolitan areas, to remain competitive and retain customers. 'The good news is that compared to other players who are actually incurring losses, we have a profitable core, and we are using it to fund the growth engines, which is the online growth engine, and we are still making money,' said Taluja.

The company is also focusing on increasing the utilization of its existing assets and leveraging its scale to increase margins, rather than relying on discount-based expansion. Reliance Retail plans to focus on scaling its JioMart platform in FY2027 before concentrating on profitability and value creation in FY2028 and FY2029.

The strategy includes expanding JioMart's reach across various platforms and strengthening its omnichannel presence, as well as improving product availability, delivery speed, and reliability. In FY2028 and FY2029, the focus will shift to monetizing the expanded business by increasing repeat purchases, average basket size, and customer lifetime value.

Rotoris raises 70 crore rupees to expand luxury watch business
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Rotoris raises 70 crore rupees to expand luxury watch business

The independent luxury watch manufacturer Rotoris, based in Gurugram, has raised 70 crore rupees (approximately $8.5 million) in a Series A funding round. The leadership of this round was provided by the early-stage investment firm Blume Ventures.

Unicorns and Centricity also participated in the investment, with family office representatives among the investors, including Divakar Goel, Global Head of Data at BlackRock, Atul Singh, former President of Coca-Cola in the Asia-Pacific region, and Adhiraj Burman from the Dabur family. Actor and television host Ranvijay Singh also invested.

The company intends to use the funds for research and development, increasing production volume, and developing its Rotoris House—a dedicated client meeting space that will be expanded both in India and abroad.

The Gurugram-based watchmaker stated that its first collection of 2100 numbered watches sold out within days of its launch in February 2026. It also noted that approximately 100,000 people have registered interest since then, with 40% of the demand coming from outside India, including the USA, Dubai, and Australia.

Karthik Reddy, Co-founder and Managing Partner of Blume Ventures, sees an opportunity in the company to create an Indian luxury brand with international ambitions. He stated: 'We support their vision to make the Indian brand shine among global icons, and there has never been a better time for it.'

Rotoris releases limited edition analog watches, presenting collections as named chapters with a published number of produced units. The Manifesta collection features dials made from natural stones such as lapis lazuli and imperial jade, making each dial unique.

The Astonia model is a 42mm diameter chronograph equipped with a stopwatch, made from steel, titanium, and carbon, and powered by a Swiss movement. Each chronometer is assembled and tested manually at the company's Atelier in Gurugram; movements are sourced from Switzerland or Japan depending on the collection.

Co-founder Prerna Gupta emphasized: 'Design evokes desire, but engineering, assembly, and attention to detail win trust.'

Co-founder Aakash Anand described Rotoris watches as 'a symbol of ambition worn on the wrist.' He added that the company plans to open a Rotoris House in New York, as many of its clients reside there.

This expansion comes against the backdrop of a growing trend among Indian consumers who are increasingly purchasing higher-priced watches. Luxury and high-end watches accounted for 70% of sales in fiscal year 25, compared to 48% in fiscal year 20. Young buyers show increased interest in mechanical watches, original designs, and limited editions.

Trade policy may also change the competitive landscape. The Indo-EFTA (India-European Free Trade Association), which came into effect in October 2025, is expected to gradually reduce import duties on relevant watches from member countries, including Switzerland. This could facilitate greater access for international brands while intensifying competitive pressure on domestic manufacturers.

Other Indian watchmakers are also striving for international growth. In September, Bangalore Watch Company raised $1.4 million from its own customers, including family office representatives and high-net-worth individuals. Previously, Rotoris had raised $3 million in seed funding in December 2025.

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