Microsoft innovated in console customization by creating a fully functional Xbox Series X embedded within an alligator sculpture approximately 1.5 meters long. This exclusive item, named Xbox Series X-BITE, will be offered in a giveaway hosted by Microsoft in the United States.
The unique piece was developed by John Nolan Studio, a company specializing in practical effects for film and television. Additionally, the set includes a customized controller featuring bite marks.
This promotional initiative takes place a few weeks before the release of GTA 6, referencing the alligator, an animal prominent in Florida. This state serves as inspiration for the Leonida region, where the city of Vice City, the setting of the new game, is located. Alligators have already been incorporated into various game promotional materials and are expected to appear in the fauna during gameplay.
John Nolan Studio is a renowned British company for its practical effects, having collaborated on productions such as The Witcher and the Harry Potter series currently being produced by HBO. The specific alligator used in this project was custom-built to accommodate the console.
The sculpture was designed to simulate the scene where the animal would have swallowed an Xbox Series X. The console hardware is integrated into the statue's body, and the illuminated Xbox logo button is visible through the scales.
The controller also integrates the playful concept; Microsoft manufactured an Xbox Wireless Controller with bite marks, positioned between the sculpture's teeth. The eyes of the replica were detailed with elements inspired by the brand's visual identity, including pupils in the iconic Xbox symbol.
Although it has an unusual appearance, the Series X-BITE functions as an operational console. However, Microsoft treats this project primarily as a collector's and display piece. PlayStation also develops special editions related to the next Grand Theft Auto, albeit without a concept as elaborate as this one. The Japanese company's console has already received a themed controller in the game's colors.
Microsoft produced only one unit of this model and has started a raffle to determine the owner. The promotion will run from November 3 to November 10, 2026, but it is not available to residents of Brazil. Similar to the GTA 6 collector's edition, it is restricted to US residents aged 18 or older.
To participate, US residents must follow the official Xbox account on X, Instagram, or TikTok, repost the campaign announcement, and use the hashtag #XbitSweepstakes. It is mandatory that the profile used remains public for participation to be validated. After the draw, the winner will have 48 hours to contact Microsoft and claim the prize; if there is no response within this period, the company may choose another participant.



