October 31, 16:00UzDaily

Representative of the Uzbekistan Chamber of Commerce in Georgia calls for concrete business deals

Maka Natsvilashvili, the representative of the Uzbekistan Chamber of Commerce and Industry in Georgia, considers the goal of increasing trade turnover between the two countries to 1 billion US dollars ambitious but achievable. She noted that bilateral trade turnover in 2025 was about 267.6 million US dollars, meaning this goal would require an almost fourfold increase.

Natsvilashvili received her appointment certificate on October 27, 2026, from Davron Vakhabov, Chairman of the Chamber. Additionally, she is the founder and managing director of Business Shop LLC and General Manager of EurAsia Gulf in Georgia. Her experience in business development, international trade, and investment promotion exceeds 14 years.

In an interview, she detailed her professional journey, the tasks of her new position, the state of economic relations between the countries, priority sectors, and the steps she believes are necessary to achieve the target turnover figure.

She emphasized that her career path is shaped by over fourteen years of experience in business development, international trade, investment promotion, procurement, strategic management, and the implementation of international projects. Working in various industries and business environments, she has gained practical understanding of company operations and turning business opportunities into sustainable commercial results.

Natsvilashvili also mentioned that she is the founder and managing director of Business Shop LLC, a platform for business services and consulting that provides comprehensive support to companies regarding business development, market entry, investment projects, international trade, and strategic partnerships. Furthermore, she serves as the General Manager of EurAsia Gulf in Georgia, an international business platform connecting entrepreneurs, investors, and institutions in the Caucasus, Central Asia, and the Persian Gulf region.

Her participation in the Georgian Investment Chamber and other international initiatives has strengthened her experience in institutional cooperation, investment promotion, and cross-border business relations. Her professional background also includes managerial experience in industrial production, procurement, corporate sales, and operational activities, including positions at CaucasEnergo, Embawood Georgia, and ABD & Co.

A significant part of her professional growth has been her increasing involvement in international economic cooperation, especially in establishing business ties between Georgia, Central Asia, Europe, and the Persian Gulf countries. Cooperation with Uzbekistan has been a particularly significant element of this path for her, as she has focused on identifying opportunities for practical economic interaction through institutional participation and direct communication.

She is convinced that international business is not just about making contacts, but about understanding the interests of different markets, identifying complementary opportunities, and creating conditions for long-term cooperation. Her appointment as a representative of the Uzbekistan Chamber of Commerce in Georgia is a natural continuation of this professional path.

Regarding her appointment, Natsvilashvili noted the active support of the Embassy of the Republic of Uzbekistan accredited in Georgia and Azerbaijan. She expressed gratitude to the Embassy for assisting in strengthening economic ties, institutional dialogue, and promoting practical cooperation between Uzbekistan and Georgia.

She sees her main task as serving as an effective institutional and business bridge between Uzbekistan and Georgia, closely coordinating work with the Embassy, the Uzbekistan Chamber of Commerce, Georgian institutions, and the private sector.

Her responsibilities will cover several key areas: trade development, supporting Uzbek exporters in Georgia; facilitating investment by connecting investors with projects; representing businesses to help Uzbek companies enter the Georgian market and vice versa; strengthening institutional cooperation; organizing business missions and B2B/B2G meetings; and developing industrial and commercial partnerships, including joint ventures and technology exchange.

Natsvilashvili is particularly interested in establishing a permanent and structured dialogue, including setting up a bilateral business council. The principle of her work will be moving from networking to concluding deals, where success is measured not by the number of meetings, but by signed contracts and attracted investments.

Describing the current state of Uzbek-Georgian relations, she described them as entering a particularly promising stage of strategic economic development. While political dialogue and mutual respect are a strong foundation, she believes the economic potential has not yet been fully realized. The growth in trade turnover by approximately three times from 2017 to 2025 is encouraging, but the next stage must focus on practical implementation, strengthening industrial cooperation, and increasing investment activity.

She sees the opportunity to build a broader economic connection between the Caucasus, Central Asia, Europe, and the Persian Gulf, utilizing Georgia's advantages as a logistics platform and Uzbekistan's as a dynamically developing market.

Priority Areas of Cooperation

Natsvilashvili has identified several strategic sectors for achieving tangible economic results. In the field of trade, manufacturing, and textiles, Uzbekistan possesses a strong production base, while Georgia can act as a commercial and logistical platform for expanding Uzbek producers into the markets of the Caucasus and Europe. Cooperation should include not only the export of finished products but also joint production and technology exchange.

In the field of transport, logistics, and regional connectivity, Georgia's geographical location plays a key role in connecting Central Asia with the Black Sea and European markets. Developing an Uzbek logistics hub in Georgia, for example, around the Port of Poti, could be an important tool for expanding Uzbek exports.

Significant potential exists in agriculture and the food industry, including product processing, cold storage, and agricultural technologies. Joint projects in viticulture, fruit and vegetable processing, and animal husbandry require special attention.

Another important area is energy and infrastructure, where both countries can benefit from exchanging technical expertise and attracting investment in engineering projects.

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