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Generation Z engages in side jobs due to financial difficulties, according to a survey
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Aaj Tak
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Generation Z engages in side jobs due to financial difficulties, according to a survey

Despite having a main job and regular salary, members of Generation Z seek to earn more by engaging in additional activities. There is a trend toward combining a main job with freelancing, content creation, online work, or starting a small business; this phenomenon is called 'side hustle.'

However, the driving force behind this phenomenon is not only the desire to increase income but also significant financial pressure.

According to the Deloitte study 'Gen Z and Millennials 2026,' one of the main reasons for this mindset among Generation Z is financial problems. In India, 54% of Gen Z members postpone important life decisions due to monetary difficulties. Furthermore, 20% of young people struggle to cover daily expenses.

The problem goes beyond purchasing expensive clothes, traveling, or online shopping; for young people, serious concerns have become buying housing, saving money, and ensuring future financial stability.

Against this financial pressure, the opportunity to earn more becomes an attractive option for young people. Side hustles give them a chance to increase their income by serving as a source of revenue in addition to their main job.

The Deloitte World 2026 report shows that about 30% of Generation Z members work part-time or full-time in additional jobs. The report also notes that financial necessity is one of the main reasons. Nevertheless, more than a third of those engaged in side hustles claim that it helps them acquire new skills and build social connections.

For Generation Z, a side hustle is not just a way to earn more money. It is also a method to try out work that aligns with personal preferences. By engaging in activities outside of their main job, Generation Z members can master new competencies and potentially turn it into a main career in the future.

Thus, the approach of Generation Z is simple: they gain experience and stability from their main job but are not limited to a single source of income. Against the backdrop of rising expenses and financial uncertainty, the side hustle becomes not just a hobby, but a way for many members of Generation Z to increase their earnings.

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Generation Z values work-life balance, flexibility, and growth opportunities in the labor market
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Generation Z values work-life balance, flexibility, and growth opportunities in the labor market

In the past, a good job was defined solely by high salary, employment stability, and timely career advancement. However, with changes in the working environment, people's expectations from work are also transforming. For Generation Z, the office is not just a place to earn money, but a significant part of their day. Therefore, they also evaluate the atmosphere at work, how much time they have for their personal life, and whether the job offers them opportunities for career growth. Thus, for Generation Z, the question is not only 'how much salary will I receive?' but also 'what will my life be like in this job?'

The Importance of Work-Life Balance

Generation Z prefers jobs that ensure harmony between professional activity and personal life. They dislike it when calls, messages, or expectations to complete work tasks constantly arrive after the end of the workday. It is critically important to them that work does not dominate their entire lives.

Learning and Development Opportunities

For Generation Z, career growth is not just about increasing salary. They strive to acquire new skills, perform diverse tasks, and have chances to move forward in their careers. If a position lacks prospects for learning or advancement, they consider other options.

Positive Work Culture

The work environment is also a priority for Generation Z. For them, respectful communication, support from managers and the team, and the freedom to express their opinions are important, rather than simply coming to work, following instructions, and blindly obeying superiors.

The Significance of Flexibility

Generation Z values some freedom in how they work. Hybrid formats, the ability to adjust working hours according to needs, and convenience in managing responsibilities can make work more attractive.

Recognition at Work

It is also important for Generation Z to understand if their work has any purpose. They want to do something where their opinion is taken into account and where they are perceived not just as an employee, but as an integral part of the team.

In conclusion, for Generation Z, the job offer package is only one component. A good work culture, learning opportunities, time for personal life, respect, and career growth are also included in their expectations from work.

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