The footwear brand Asian Footwears has partnered with Indian Railways and secured the naming rights for platforms 14, 15, and 16 at New Delhi railway station.
These three platforms will be renamed in honor of Asian Footwears, and the brand's design will feature M.S. Dhoni, an ambassador and former captain of India.
The company stated that this is a defining moment for Asian Footwears, as the New Delhi station represents more than just a transit point for millions of Indians, but a place connecting people from all corners of the country.
Asian Footwears was founded in 1994 and offers a wide range of products, including sports shoes, casual footwear, school shoes, sandals, and slippers. The company currently has over 250 distributors and thousands of retail outlets across India.