Paymob announced that it has raised $35 million in its current Pre-Series C funding round. This increases the company's total raised capital to over $125 million. New investors include Mubadala Investment Company and EBRD, with participation from British International Investment, Global Ventures, and DPI Ventures.
The capital raised will be used to expand Paymob's operations in the Middle East and North Africa markets. The company plans to scale up digital payment acceptance in existing markets and develop new products specifically for small and medium-sized businesses.
Another priority will be supporting developing agency commerce applications. Currently, Paymob operates in Egypt, UAE, Saudi Arabia, and Oman, serving over 390,000 merchants. The company continues to focus on its strengths: payment acceptance and creating financial tools tailored for merchants.
Paymob offers businesses an omnichannel payment platform that allows them to accept both online and offline payments through a single technological layer. The platform processes over 60 payment methods, integrating payment gateways, point-of-sale terminals, SoftPOS, and payment links. Furthermore, it enables the provision and sale of subscriptions and installments, as well as receiving and managing mass payouts with real-time reporting setup. Paymob also utilizes integrated fraud detection and is PCI DSS certified, providing merchants with a unified infrastructure for managing various payment channels.
Paymob's model solves the problem of payment market fragmentation in the MENA region, as sellers often require multiple integrations to support local payment options. Paymob consolidates these methods through a single integration, reducing the technical and operational burden of managing multiple channels.
Paymob's most significant growth recently has been observed in the Gulf countries. Over the last 18 months, its consolidated revenue has tripled, and revenue from GCC countries has grown sevenfold over the same period. This region now accounts for nearly half of Paymob's total revenue.
The company has also expanded its merchant base in the Gulf markets after obtaining a retail payment services license from the UAE. This license was issued by the Central Bank of the UAE in January 2025. Following this, Paymob continued to build its presence in the Gulf region. The latest funding was secured amid a more selective investment climate in MENA, despite pressure on fintech investments across the region.
Paymob was founded in 2015 by Alian El Hajem, Islam Shawki, and Mostafa El Menassy. Islam Shawki serves as the Chief Executive Officer. The founders created Paymob based on the need to simplify digital payment acceptance. Since then, the company has entered four MENA markets.
The new funding will support product development for SMEs and the creation of infrastructure for agency commerce. Agency commerce involves using software agents to complete transactions on behalf of users, which requires secure and efficient support for these operations from the payment infrastructure. Paymob is positioning its platform for this new market, using its existing payment infrastructure as a foundation for broader seller services. The attracted capital will provide additional resources for regional expansion and product development.
This funding strengthens Paymob's position, transforming it from an Egyptian fintech project into a pan-African MENA payment platform. The company believes that the new programs will allow sellers to process payments across a wider range of channels while increasing access to digital financial services.
