Marvel Studios relaunches 'Avengers' in cinemas, which may affect 'Drishyam 3'
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Aaj Tak
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Marvel Studios relaunches 'Avengers' in cinemas, which may affect 'Drishyam 3'

Marvel Studios plans to make a major move on September 25th by re-releasing its most successful film from the cinematic universe—'Avengers: Endgame'—in theaters ahead of 'Judgment Day'. This step is part of the preparation for the upcoming 'Judgment Day', and the film retains huge global interest seven years later, as confirmed by preliminary ticket sales.

The film will be released under the title 'Avengers: Endgame Encore' and, reportedly, includes elements that allow viewers to see early footage from the forthcoming 'Judgment Day'. Preliminary ticket sales have begun, and this appears to be the largest film re-release globally. According to a report by Sakencilk, over 7,300 tickets were sold on the BookMyShow website by Saturday. The film will be available in Indian languages: English, Hindi, Tamil, and Telugu. Over 155 thousand people have expressed interest in the film through BookMyShow.

This launch is considered very encouraging given that there are only two weeks until the premiere. According to the report, 'Avengers: Endgame Encore' could gross over 100 million rupees in net profit in India on the first day. If successful, this could set a new record among all film re-releases in India.

There are two main reasons why audiences should watch 'Avengers: Endgame Encore'. Firstly, it features exclusive footage from 'Avengers: Judgment Day'; the film has added about four minutes of new bonus material, as well as a new post-credit scene. Secondly, it taps into public nostalgia. When 'Avengers: Endgame' was released in 2019, it offered audiences an exceptional cinematic experience where the Avengers team confronted Marvel's most dangerous villain—Thanos. Captain America's 'Assembling the Avengers' moment remains a vivid memory for many, which fuels the current excitement around the film.

If 'Avengers: Endgame Encore' achieves strong box office success, it could negatively impact Ajay Devgn's project 'Drishyam 3', which is set for release on October 2nd. Nevertheless, there is also high anticipation surrounding this film, and it will be interesting to see if it can compete with the MCU.

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Film 'Mirzapur' surpasses 50 crore mark at the box office due to high audience interest
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www.aajtak.in

Film 'Mirzapur' surpasses 50 crore mark at the box office due to high audience interest

The popularity of the web series 'Mirzapur' was demonstrated by the recently released theatrical film 'Mirzapur: The Movie'. Released on Friday, the film attracted audience attention thanks to its recognizable characters and strong fan community. On its first day of release, it received extremely positive reviews from the public.

'Mirzapur: The Movie' started with box office collections of 25.75 crore rupees, which was one of the highest opening figures in the careers of the film's leading actors, including Pankaj Tripathi, Divyendu Sharma, and Ali Fazal. Positive word-of-mouth contributed to the film's growing popularity on the second day, which was Saturday.

According to Sakencode data, on the second day, the film collected a net income of 31 crore rupees, showing a 20% increase, while the cinema occupancy rate was around 50%. The total net income over two days reached 56.75 crore rupees. Approximately 11 thousand shows have been launched across the country. As for the worldwide gross, the film has already earned 78.45 crore rupees.

The release of the 'Mirzapur' series into cinemas has been a significant success for the creators, considering its status as one of the largest projects on the OTT platform. According to available data, the project budget is estimated at approximately 250 crore rupees. Therefore, to break even, the film needs to collect 300–350 crore rupees, and the creators have a chance to achieve this goal if the collection pace continues over the next two weeks.

Comparing the collections with other major projects, it is noted that Pankaj Tripathi has only surpassed the 100 crore rupee mark with the film OMG 2. Ali Fazal and Divyendu Sharma have not yet reached this figure. However, the current collection pace and the impression made by 'Mirzapur: The Movie' suggest that they will soon receive their first film with 100 crore in box office collections.

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