Since the launch of the new iPhone 18 Pro, Apple has introduced a range of other products. However, events following the presentation have attracted significant public attention. Instead of looking for a new model, users have started actively inquiring about the older iPhone 17 model.
Consumers expected that the price of the iPhone 17 would decrease after the release of the iPhone 18 series. Nevertheless, those who planned to purchase the iPhone 17 in anticipation of a price drop were met with bad news: Apple raised the price of the older model instead of lowering it.
The initial price of the iPhone 17 was ₹82,900, but it has now risen to ₹99,900. This means that the buyer will have to pay ₹17,000 more for the old iPhone 17.
Typically, the cost of previous versions is expected to decrease after the release of a new model. This is why people began searching for information about the iPhone 17 after the announcement of the iPhone 18 Pro. However, customers were shocked by the new pricing, which caused a sharp increase in search queries for the iPhone 17. Users wanted to understand why the price of the older model increased instead of decreased.
The changes were not limited to the iPhone 17. Apple also raised prices on other devices. The price of the iPhone 17e increased from ₹64,900 to ₹79,900, representing a direct increase of ₹15,000. Furthermore, the iPhone 16 became more expensive, rising from ₹79,900 to ₹89,900, requiring an additional ₹10,000 from the buyer. The iPhone Air model showed the largest increase: its price rose from an initial ₹1,19,900 to ₹1,49,900, an increase of ₹30,000.
Thus, consumers who expected to purchase an older iPhone model at a lower price after the release of a new device were hit hard. This time, the most discussed topic was not the price reduction, but the increase in prices for older iPhone models after the presentation of the new lineup.