Kangana Ranaut calls film 'Hanuman ANS' not a movie, but a spiritual gathering after watching stories about Nim Karoli Baba

In an era dominated by films with huge budgets, famous actors, and massive promotion, success is not guaranteed even for such projects. However, the film 'Hanuman ANSH' demonstrated the opposite: it won the hearts of viewers thanks to its powerful narrative, despite the lack of hype. The film, shot on a modest budget of one and a half to two crore rupees, is outperforming a picture costing 100 crore rupees in box office collections.

Initially, the film's start was quite slow, and many predicted it would fail. Nevertheless, 'Hanuman ANSH' suddenly gained momentum and entered the race to be the biggest hit of the year. Five key reasons were identified that completely changed the fate of this movie.

Firstly, a significant reason for its success is the unwavering faith of people in Nima Karouli Baba. As the story developed, viewers clearly felt the blessing and influence of the Baba. This immense devotion transformed the film from mere entertainment into a spiritual experience, prompting people to visit cinemas with a deep sense of faith and reverence.

Secondly, there is the fresh plot and deep emotions associated with devotion. Amidst a constant stream of films featuring the same action and violence, viewers were looking for something new. Since 'Hanuman ANSH' is based on the life of Nima Karouli Baba, similar material had never been seen on the big screen before. The original and unique plot attracted public attention.

A special merit of the film is that it masterfully portrays family values, human relationships, and feelings alongside devotion, bringing tears to many viewers' eyes.

Thirdly, the word-of-mouth effect played a role. In the modern digital age, word-of-mouth is the most reliable promotional tool. Viewers leaving the cinema became its followers and actively praised the film to friends, relatives, and on social media. Thanks to these sincere reviews, the film began to be discussed everywhere without the need for paid promotion, which contributed to the influx of viewers into cinemas.

The fourth reason is competent and precise management. Despite not being backed by a large or famous production house, the marketing and management team developed an extremely accurate strategy. The team used both ground and digital platforms to reach the target audience without unnecessary expenses. Delivering information to the right audience at the right time became a turning point for the film.

The fifth reason is resilience amidst competition. When 'Hanuman ANSH' was released, many large films with famous stars and big budgets were also released simultaneously. Usually, smaller pictures lose out to giants, but the creators of this film maintained their position in cinemas, gradually drawing attention away from other projects.

The success of 'Hanuman ANSH' proves that if a story is true and the emotions are deep, a film can make history, even without the involvement of big stars and large expenditures.

The film 'Hanuman ANS', dedicated to the life of Nima Karoli Baba, is generating significant buzz. Despite a relatively modest budget of 2 crore rupees, the movie has grossed an impressive 50 crore rupees.

Before starting work on the film, producer Anupriya Nagar sought blessings and advice from Premanand Maharaj. Based on his recommendations, the team proceeded with production.

The producer asked Premanand Maharaj about the possibility of turning such a religious narrative into a service. In response, the Maharaj cautioned: imitating great people is extremely difficult. He emphasized that the image of any great person must exhibit renunciation, devotion, and knowledge, and strictly forbade presenting any scenes or acting that could be considered criminal.

He explained that, for instance, Nima Karoli Baba is a great person who attained a Divine state, and imitation is impossible due to the absence of that state. If one attempts external imitation, extreme caution must be exercised in acting so as not to present themes in the film or play that might evoke public sympathy, nor deviate from the image of the great person in a way that constitutes a crime. Therefore, vigilance is necessary. Regardless of whether people watch it or not, everything read and heard about these people must be presented exactly as it is, without confirmation or refutation.

Premanand Maharaj also added that no worldly themes should be included in the performance for popularity's sake, as this would be a crime, since the character of a great person is impartial and purifies society. To portray a great person authentically, one must undergo days of spiritual practice: eating fruits and flowers, observing a pure vegetarian diet, spending time in the company of saints, and studying their biographies. Only after this can one attempt to portray such great people. Otherwise, one can show external drama, but it will lack truthfulness. Achieving authenticity in acting requires personal spiritual practice; devotion cannot arise in the heart without studying the biographies of saints.

The creators of 'Hanuman ANS' took Premanand Maharaj's words very seriously. Perhaps it is because of this that the film avoided failure. Its box office collection began to gain momentum on the seventeenth day, after which the film became a blockbuster, earning 50 crore in 25 days.

Yash's long-awaited film 'Toxic' has been released, and the atmosphere surrounding it has become tense. Social media shows mixed reviews: some viewers highly praised the movie, while others called it a 'torture.'

The film 'Toxic' began screening in theaters: in Hindi-speaking regions, sessions started at 9:00 PM, while early screenings were organized in South India. Viewers showed great interest in the first showing after four years of waiting. Action scenes, Yash's spectacular appearance, and intimate moments were actively discussed online.

A discussion unfolded on the platform X. Some users left negative reviews, comparing the film to a nightmare and torture. One commentator noted the abundance of sexual content without a strong plot. Another user called 'Toxic' a failed project in Yash's career, and some labeled the film 'extremely boring.' Nevertheless, accusations arose that the negative reviews were spread by the Telugu television network to damage the film's image, and it was also claimed that there were fake campaigns against 'Toxic.'

However, many viewers highly praised Yash's performance, noting his confident style as Rayi. One user stated that every scene in the film matches the level of Hollywood cinema.

Yash made a request on behalf of the 'Toxic' team to his fans. He urged viewers to refrain from posting spoilers. Yash emphasized that this is not just a film but the result of years of effort, passion, and emotion. He added that every frame, scene, and small detail in the world of 'Toxic' was carefully selected. The creators and technical staff wish for viewers to have the same viewing experience they planned.

The appeal to the public contains an urgent plea: please do not record scenes from the film in the cinema and do not post them on social media. They also ask not to share important plot points or spoilers, as this can spoil the experience for other viewers. The creators want people to watch the film with enthusiasm and excitement specifically in theaters.