The opening of the herbal medicine festival and exhibition fair, named after Avicenna, took place in Tehran. The event was held near the burial site of the renowned Persian polymath in Hamadan and coincided with the celebration of Hamadan Day and the commemoration of the distinguished scholar.
The festival, titled 'The First Festival and Exhibition of Herbal Medicines and Herbal Products of the Millennium Sage,' will run until August 28th. This was reported by Mohsen Masoum-Alizadeh, Director General of the Department of Cultural Heritage, Tourism, and Crafts of Hamadan.
During the opening ceremony, Masoum-Alizadeh emphasized that this event provides an opportunity to demonstrate the potential, experience, and products of Hamadan province in the field of medicinal plants. The festival is held with the support of relevant state structures and includes various programs.
As part of the event, visitors will be presented with various types of medicinal plants growing in the province, as well as demonstrations of herbal products and their derivatives. Furthermore, the production and economic potential of this sector will be promoted.
Guests will also learn about the properties and areas of application of medicinal plants. Specialized sessions are planned with the participation of university professors, researchers, experts, and specialists working in the field of traditional and herbal medicine.
Masoum-Alizadeh noted that the development of medical tourism is one of the priority directions for tourism in Hamadan. He added that promoting local medicinal plants, traditional medicine, and folk knowledge can contribute to strengthening the sector and creating new economic and tourism opportunities.
The festival is taking place directly near Avicenna's tomb, whose influential works in medicine shaped medical science over centuries and remain closely linked to the cultural identity of Hamadan.