Ather Energy has announced the availability of its scooters through the Army Canteen. According to the company, starting from September 2026, Ather scooters will be available on the Department of Catering Stores (CDS) portal.
Personnel eligible for benefits in the armed forces can purchase the company's products at a discount. Furthermore, military staff will benefit from Goods and Services Tax (GST) benefits. Ather reported that eight models of Ather 450 and Zeeta will be featured on the CDS platform, with the Ather 450 Apex model excluded.
Ather is one of the first two manufacturers of electric two-wheelers to list their products on the CDS platform. Eligible buyers will receive an additional special discount when purchasing an Ather scooter through the CDS portal, which is provided in addition to tax benefits.
The 450 series is geared towards high performance and daily commuting. The Zeeta model is positioned as a family scooter designed with comfort, practicality, and everyday use in mind.
This listing comes amid growing demand for electric two-wheelers in the country. Currently, TVS leads in electric scooter sales. After Bajaj Chetak, Ather Energy ranks third among electric scooter sellers. The company plans to launch a new scooter model soon.
By the end of August, Ather will release its most affordable scooter. It is named Konark and will be based on the company's latest EL platform. The company may introduce this scooter with several battery options. The launch of this scooter is scheduled for August 29.
The new scooter will feature a metal body. Ather has been actively announcing this model recently. This will be the company's first scooter with a metal chassis. Currently, the Ather Zeeta is the company's cheapest scooter, with a starting price of 1.21 lakh rupees. However, the company might launch the Konark with a starting price of 1 lakh rupees.
