Investment firm KKR has entered into a definitive agreement with BookMyShow to purchase a minority stake in the company. These funds will be directed towards supporting the next stage of BookMyShow's growth as the platform expands its business in live events and deepens its offerings across India.
According to a joint statement from both companies, BookMyShow was launched in 2007 and is owned and operated by Bigtree Entertainment Pvt. Ltd., established in 1999. It is one of India's leading entertainment platforms with global operations, positioning itself as a universal hub for satisfying entertainment needs.
The company is present in over 700 cities and towns across the country and collaborates with partners from various industries. The statement notes that KKR's investment reflects the firm's confidence in the Indian entertainment sector and in BookMyShow's ability to drive the next phase of growth, supported by rising discretionary spending, a large and young consumer base, and increasing demand for premium live experiences.
Avendus Capital served as the exclusive financial advisor to BookMyShow, and Trilegal acted as legal counsel. Akshay Tanna, Partner and Head of Private Equity at KKR, stated that BookMyShow is a pioneer in providing quality entertainment services in India.
He expressed satisfaction with BookMyShow's support for its further development in the non-home entertainment sector in India. In his view, BookMyShow will play an important role in realizing India's ambitions to become a global entertainment hub and a prime venue for leading artists from around the world. Tanna added that they intend to combine their deep local knowledge with global investment experience and network to support BookMyShow's transformation.
BookMyShow has been added to KKR's global portfolio of media and entertainment investments, which includes companies such as ByteDance, Chord Music Partners, Epic Games, PlayOnSports, OverDrive, Superstruct, and Simon & Schuster. The transaction is subject to regulatory approvals.
Ashish Hemrajani, Founder and CEO of BookMyShow, expressed delight at KKR joining as an investor. He emphasized that KKR's global perspective, deep expertise, and understanding of consumer business will be invaluable in the company's next phase of development. Hemrajani also noted that the timing of the investment is particularly significant given the company's substantial expansion in the live entertainment space and the potential growth of India's entertainment economy.
Furthermore, he extended gratitude to long-time investors, including Network18 (a part of Reliance Industries Limited), Accel Partners, Elevation Capital, Stripes Group, and TPG, for their continuous support.

