The fourth installment in the Spider-Man series, titled 'Spider-Man: Brand New Day,' was released with the participation of Sony Pictures and Marvel Studios. The film, starring Tom Holland as Peter Parker, demonstrated an exceptional global debut, earning $932 million in just the first three days and approaching the billion-dollar mark in record time.
In the North American market, the film continued to set records, achieving a record $360 million in its opening weekend. This amount officially made it the biggest domestic debut in cinema history, surpassing initial projections of $355 million.
Thanks to this performance, 'Spider-Man: Brand New Day' displaced the previous record set by 'Avengers: Endgame' in 2019, which opened with $357 million (not accounting for inflation).
'Spider-Man: Brand New Day' and 'Avengers: Endgame' are the only two films in cinematic history that managed to exceed the $300 million threshold in their first weekend, beating their closest competitors by over $100 million.
Third place in the list was held by 'Spider-Man: No Way Home' (2021) with $260 million in its opening weekend, followed by 'Avengers: Infinity War' (2018) with $257 million.
These financial results highlight the clear dominance of Marvel Studios in the ranking of highest-grossing debuts in cinema history, as the studio's films occupied the top four positions.
The global haul of $932 million for 'Spider-Man: Brand New Day' became the second-largest worldwide debut in cinema, trailing 'Avengers: Endgame,' which earned $1.2 billion in its first weekend. This success reflects the enormous public interest in the latest Spider-Man adventure and confirms its status as one of the biggest cinematic phenomena of recent years.
The film Spider-Man: Brand New Day has set new records in preliminary box office receipts. The co-production by Sony and Marvel Studios surpassed the results of the preliminary screenings of Spider-Man: No Way Home from 2021, which earned $50 million during Thursday showings.
This success is attributed to the fact that the production of the film, starring Tom Holland and Zendaya, is valued at $225 million in net profit, and preliminary ticket sales amounted to $80 million. The film Spider-Man: Brand New Day, directed by Destin Daniel Cretton, was released today at 12:00, and its preliminary screening will be available to Prime Video members on Wednesday evening.
According to some sources, the revenue from the preliminary screenings of Brand New Day this evening could exceed the figures of Avengers: Endgame. Exact data will be known tomorrow morning.
No Way Home, which began its preliminary screenings at 15:00 on the release day, ranked third among all preliminary screenings, trailing Avengers: Endgame from 2019, which collected $60 million (with a start at 18:00), and Star Wars: Force Awakens from 2015, which earned $57 million on Thursday.
Brand New Day's earnings, exceeding $50 million, secure its place among the top three preliminary screenings in the US and Canada, representing the best result for a Sony film and the highest figure since the Covid pandemic.
No Way Home's preliminary earnings of $50 million accounted for only 41% of its debut earnings on Friday of $121.96 million. This led to the second-largest opening in American theaters, falling short of Avengers: Endgame's record of $357.1 million. Force Awakens' preliminary $57 million represented 48% of its first Friday earnings of $119.1 million.
Although Force Awakens' three-day opening of $247.96 million was previously a record opening in North America, it subsequently dropped to fourth place. NRG predicted a low domestic opening for Brand New Day at $195 million, but theaters and other tracking services, such as Greenlight Analytics, expect much higher figures, ranging from $260 to $300 million.
Some experts suggest taking into account the start time of the preliminary screenings and the season when making forecasts, but note that this is irrelevant because it concerns a significant amount of money, the largest in a long time, and surpassing the previous post-Covid record of Deadpool and Wolverine at $38.5 million, set two July ago.
Another striking point is that Spider-Man achieves these financial successes without using IMAX screens, unlike Barbie, which used them three years ago during the release of Christopher Nolan's Oppenheimer.
Currently, Brand New Day holds the highest audience rating on Rotten Tomatoes among nine live-action Spider-Man films, reaching 98%. The critical rating is also strong—90% certified fresh, which is nearly comparable to No Way Home's 93%.
