Netflix has decided not to replicate the strategy of offering a free trial period in Brazil, even though it reactivated this benefit in nations such as Spain and India. The company informed Tecnoblog that it has no intention of making such an offer available for up to thirty days in Brazilian territory.
More than six years have passed since Netflix suspended this benefit in Brazil. This change was formalized in February 2020, when the company justified the measure by seeking 'new ways to attract new subscribers and boost the service in the country.'
For those who have been using the service for a longer time, it is known that the free trial functioned as a method to capture new customers. It allowed users to explore the platform's catalog, including popular titles like La Casa de Papel, Stranger Things, and The Witcher, at no cost during the first month, enabling even intensive series consumption.
Currently, Netflix is implementing actions focused on increasing its revenue. Examples include the ban on password sharing and the launch of ad-supported plans. The goal is to optimize the profitability of the streaming platform, especially in a market where it competes with difficulty against the large audience and relevance of YouTube, while not yet dominating services like Disney+ or Amazon Prime Video.
Last week, some Brazilian consumers found a seven or fourteen-day tasting option on the streaming site. However, this alternative quickly disappeared and is not expected to return. The company clarified to Tecnoblog that 'it regularly tests promotions so that potential subscribers can experience the value of the service.' It is important to note that, in other countries, individuals who already have or have had a Netflix subscription are not eligible for this benefit.
The prices charged by Netflix in Brazil start at R$ 20.90 per month on the plan that includes ads. The most complete version, characterized by 4K resolution, costs R$ 59.90.
The second International Communications Week is taking place in Lanzhou, organized by the World Media Association as part of the 'Media Tour of Lanzhou' program. As part of this event, a delegation of journalists, bloggers, and photographers from 23 countries across six continents visited the Dansi geological zone, located 13 kilometers from the city center.
This landscape impresses with its multicolored hills. After the rain, Dansi acquired unexpectedly soft and exquisite shades. The cloud-covered mountains merge with a light mist, and the red and dark green hues lend the scenery a special beauty.
The geological wonder, which has been forming over millions of years, is painted in bright colors reminiscent of an artist's palette under a sunny sky. However, the rain seems to soften these colors: dark tones become softer, and light ones even more transparent. It gives the impression that nature itself has applied a wet brushstroke of ink, creating a grand canvas in the style of traditional Chinese painting.
After touring the observation deck, participants of the media tour visited the 'Dansi Horse Dance' theatrical performance center. On a vast sand stage, dozens of horses galloped rapidly before the audience under the direction of trainers. This marked the first major open stage dedicated to equestrian culture in Lanzhou.
The plot depicts the historical procession of the famous commander Huo Qubing, which occurred after a victory in the Lanjiusui mountains during the Western Han Dynasty. The combination of equestrian art, dance, and modern lighting technology revives the legends of the Great Silk Road. The sounds of hooves on sand, rising dust, and the energetic run of the horses evoke strong emotions in the spectators.
Previously, Dansi appeared static, but now it seems to have come alive. Particularly impressive is how the colors of Dansi intensify after the rain, and the mountains embraced by clouds resemble scenes from a film. What was once a beautiful landscape has transformed into a true epic saga. The sounds of hooves, the rhythmic beats of drums, and the skill of the trainers leave unforgettable impressions.
Dansi maintains its appearance throughout millennia, remaining static. However, the horses transport the viewer back two thousand years to the era of the Great Silk Road in Heshi. The combination of rainy Dansi and energetically running horses is a harmony of tranquility and movement, revealing the true spirit of this land.
Lanzhou, being one of the most important hubs of the ancient Great Silk Road, continues to tell the world about its high-quality development through the unique landscapes of 'watercolor Dansi,' which change depending on the season and weather, as well as through constantly improving tourist infrastructure, as the capital of the Yellow River.
The delegation of Uzbekistan is participating in the 23rd meeting of culture ministers of the member states of the Shanghai Cooperation Organisation (SCO), which is taking place in the city of Chulponat, Kyrgyzstan.
This meeting discusses issues of expanding joint projects, international events, and cultural exchange among the SCO member countries. Representatives of relevant cultural departments from Belarus, India, Iran, Kazakhstan, China, Kyrgyzstan, Pakistan, Russia, Tajikistan, as well as Uzbekistan, are participating in the event.
Mirbek Mambetaliyev, Minister of Culture, Information and Youth Policy of Kyrgyzstan, emphasized that culture serves as an important spiritual bridge uniting peoples within the SCO. He stated that the 'Spirit of Shanghai,' based on mutual respect and recognition of cultural diversity amid global changes, is a reliable guarantee of stability, trust, and peaceful life in the macro-region.
Mambetaliyev also recalled the recent SCO media forum in Kyrgyzstan, which involved about one hundred leaders of leading media outlets, information agencies, and digital platforms. According to the minister, this forum laid the foundation for joint combating of fake news, developing new ethical standards for journalism, and forming a common professional information environment.
The adoption of a final protocol based on the results of the meeting is expected, as is the determination of further sustainable directions for cultural cooperation within the SCO. As part of the program of events in Chulponat, an international film festival of SCO countries, a concert of artists, and a gala concert were also organized. Chulponat has been declared the SCO's tourist and cultural capital for the period 2025–2026.
A Brazilian stylist created a wedding dress using about three thousand discarded paper cards featuring participants of the 2026 World Cup.
The idea came after the designer discovered a large amount of material being sent to landfill while her ten-year-old daughter and husband were trying to fill albums. Aline Raguzzoni said that she initially joked with them about creating an album only from framed cards because everything else was going into the trash. However, she then decided they could use this material to create something unusual.
To realize the project, the family asked neighbors and colleagues for help. The stylist's husband suggested requesting materials from school and residential complex parent groups. The daughter brought home packs of paper from school daily. In the end, Aline used approximately 2890 sheets of paper to create the dress, collecting three times more than necessary.
The woman emphasized that this dress is not intended to be worn but is an art installation. Furthermore, the project highlights the importance of recycling, as this material cannot be thrown in regular garbage. After the demonstration, the conceptual piece must be disposed of properly, considering its volume and composition.
