After more than two decades working in senior roles within demanding corporate structures, Rahul Singhal and Anshul Khullar reached a life stage that many professionals recognize but often ignore. Long working hours, constant pressure, and lack of time for recovery became part of daily life.
Corporate Experience and the Search for Balance
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These childhood friends built successful careers in the corporate world. Singhal held positions such as CEO of IKA India, Business Head for South Asia at Sidel, and Sales Director for South Asia at GE Renewable Energy. Khullar worked in high-level positions, including Chief Business Officer at Zee Studios, Vice President at Disney Star, and Head of Business Applications and IT at The Walt Disney Company India.
Nevertheless, despite professional success, both increasingly questioned whether this career peak came at the cost of personal well-being. A road trip to Rishikesh became an unexpected turning point. Like many other visitors to the city, they attended meditation sessions hoping to recharge over the weekend.
The Emergence of Corumm
They noticed that even though they attended meditations, they didn't experience immediate calm, but realized that many professionals traveled to this place seeking the same relief. Singhal noted: 'We attended several meditation sessions and saw so many like us who came to recharge over the weekend. But after returning, people sink back into the same routine. We started wondering why such an ecosystem couldn't exist in a structured way in everyday urban life.'
This question became the foundation for Corumm—a preventative wellness platform based in Gurugram. It combines meditation with a range of non-clinical therapy methods within a community in Gurugram. Instead of being a solution after burnout occurs, the platform aims to integrate regular mental preparation into people's routines, similar to how gyms work on physical health.
Singhal argues that while preventive medicine is widely accepted for physical health, mental well-being is still predominantly addressed only after problems become serious. He believes there is a need for a structured, modern ecosystem where professionals can constantly practice techniques based on traditional Indian knowledge without detaching from their normal lives.
Creating a Modern Space
The founders discovered another gap while studying existing options. They felt that local yoga and meditation centers were often located in small spaces that did not meet the expectations of working professionals. The duo saw an opportunity to create a premium space where meditation could become a long-term habit, not just a random activity.
Singhal added: 'We thought about whether we could do for mental preparation what Cult did for gyms, by providing a modern yet disciplined structure. We wanted to create a place where people commit to taking care of their well-being, rather than viewing it as a random escape.'
This philosophy is reflected throughout the Corumm model. The company does not accept casual visitors; instead, it operates through membership designed to encourage consistency. The founders believe that significant mental training requires repeated practice, not sporadic participation. Singhal emphasized: 'You don't just drop in. You commit. Mental preparation requires consistent practice, not random visits.'
The first soundproof Corumm studio, spanning 3400 sq ft, will open next month on Golf Course Road in Gurugram. In addition to meditation spaces, the center also includes a library and a children's play area, allowing parents, especially mothers, to easily attend classes.
Blending Ancient Practices and Modern Methods
According to Singhal, Corumm's programs are rooted in Vedic traditions presented in a modern format. Vedic science encompasses traditional Indian systems of knowledge, including meditation and mindfulness practices developed over centuries. The company combines these practices with non-clinical methods such as sound, music, art, and theatre.
Overall, the platform offers 45 managed programs of varying intensities. Introductory sessions focus on mindfulness, breathing, and body awareness, while advanced programs include Yoga Nidra, deep relaxation practice, chakra awareness, and self-exploration exercises. The center also offers specialized prenatal and postnatal programs aimed at emotional well-being during pregnancy and early motherhood—an area the founders feel is underserved.
'We incorporate this entire ecosystem of non-clinical therapy methods in one place. The sound component, the artistic component, and the theatrical component. We wanted people to have multiple ways to build emotional resilience, rather than depending on just one practice,' explains Singhal.
Another feature is the Corumm Wellbeing Index—a proprietary assessment that analyzes factors such as mental clarity, emotional balance, stress regulation, and recovery. This assessment is designed to recommend programs based on individual needs and help members track their progress over time.
The founders believe that physical spaces promote stronger behavioral changes than digital platforms. While meditation apps have significantly raised awareness, they note that long-term engagement remains challenging without community and a specialized environment.
Membership-Based Model
Corumm's revenue will come from tiered membership plans, corporate wellness sessions, and an upcoming consumer brand, Corumm Roots, which will sell meditation oils, aromatherapy sprays, and herbal tea blends.
Corporate workshops have been an early avenue for business. These three-hour 'unplug and reconnect' sessions are designed for founders, venture capitalists, expatriates, and corporate leadership teams and generate around 1 lakh rupees per event.
Operationally, the founders adopted a lean structure. Meditation facilitators form the core internal team, while most other functions, including IT, finance, and marketing, are outsourced. Singhal notes: 'This allows us to remain lean, focusing our internal team on the actual experience.'
The founders initially invested their own 1.3 crore rupees in creating the first studio. They plan to raise 2 to 2.5 crore rupees for the second studio in Gurugram once the first begins generating stable profits. Singhal expects the studio to reach EBIT profitability upon reaching approximately 100 members, with a projected EBIT margin of around 55%.
Corumm targets residents of affluent residential areas in Gurugram, where, according to Singhal, about 41,000 high-net-worth individuals live within a five-kilometer radius.
The Growing Wellness Market
According to estimates by research firm IMARC Group, the health and wellness market in India was valued at approximately $164 billion in 2025 and is expected to reach nearly $258 billion by 2034. Growth is driven by increased disposable income, rising awareness of preventive medicine, and changing urban lifestyles.
Corumm is entering an increasingly competitive sector, facing competition from global meditation apps as well as local yoga studios. Direct competitors include organized yoga and meditation players like SARVA, as well as boutique meditation and sound healing studios such as Antar by The House of Meditation, and organizations like The Art of Living and Heartfulness. There are also indirect competitors, such as digital platforms Headspace and Calm, mental health companies Amaha and YourDOST, and corporate wellness service providers.
Corumm's founders believe their advantage lies in combining physical spaces, community, structured programs, and preventative mental well-being. The immediate expansion plan for the startup includes opening another studio in Gurugram, followed by South Delhi. The company also plans to expand into other major cities, including Bengaluru, Mumbai, and Hyderabad.
Over the next five years, Corumm aims to open 35 to 50 studios in eight to ten major Indian cities, each designed to serve 300 to 400 members. The company also plans to develop its consumer goods business. Singhal and Khullar do not want to position Corumm as just another wellness company. They see preventative mental preparation becoming as routine as physical exercise, provided people have accessible places for consistent practice. They aim to create these spaces and make mental health a habit for all Indians.