Kylie Jenner has faced public criticism following the announcement of her collaboration with Meta AI regarding her new glasses. The internet is discussing contradictions in Jenner's latest campaign, given her public statements about privacy issues.
Kylie Jenner has faced public criticism following the announcement of her collaboration with Meta AI regarding her new glasses. The internet is discussing contradictions in Jenner's latest campaign, given her public statements about privacy issues.
Previously, in May, Jenner appeared on the 'Therapuss' podcast with Jake Schein. There, she openly discussed avoiding leaving her home due to past traumatic experiences and paparazzi harassment. She noted that it is harder to stay home in Los Angeles because 'honestly, it's just easier for paparazzi to spot you in Los Angeles.'
When Schein asked if paparazzi expected her to leave the house, she replied that she mostly does not go out.
Critics point to the inconsistency between the celebrity's recent statements on privacy protection and her endorsement of new smart glasses that could potentially violate people's privacy. The main concern is the possibility of such glasses capturing photos and videos, listening to music, taking calls, and accessing Meta AI without using hands.
People express concerns about a situation where someone is secretly recording you while you are doing your business. The public feels that the concept of smart glasses, while seemingly appealing, is simultaneously frightening.
Influencer @blueeyedkaylajade posted a video on TikTok stating that Jenner's campaign will cause more harm, especially to women. She added that Meta is simply trying to make glasses more socially acceptable. Other social media users agreed with this view. User @misssylvies questioned why Kylie supports this if she herself claims to hate constant recording without consent. User @tiktokuser227690 shared a personal experience where a doctor wearing such glasses during an examination made her afraid to speak. And @najse14 emphasized that filming people without their consent should be illegal.
On its website, Meta AI published guidelines for using glasses to protect consumer privacy. According to Meta, recording must stop if anyone expresses a desire to opt out. It is also stated that consumers must turn off the glasses in sensitive places such as a doctor's office, locker room, public restroom, school, or place of worship.
Furthermore, Meta requires a visible capture LED indicator when recording so that people know they are being recorded. If this indicator is covered, the user will receive a notification requiring them to uncover it before taking a picture, recording a video, or going live. The guidelines also prohibit using the glasses for dangerous activities, including stalking, violating privacy rights, or capturing confidential information such as PIN codes.
Despite these guidelines, the question remains whether they sufficiently guarantee people's safety. People regularly break laws, and these safety rules are frankly insufficient. There is a possibility that some users will simply not inform others that they are using glasses, which jeopardizes the safety issue. Meta certainly needs to develop a different way to inform people that someone is using glasses and recording.