The beginning of the 2000s marked a period of modernization in the line of automobiles manufactured in Brazil, with 2002 being notable for bringing several novelties to the market. This year coincided with Brazil's last victory in the Football World Cup, held in Japan and South Korea.
While Brazilian athletes such as Ronaldo, Rivaldo, and Vampeta played abroad, the national automotive market received several significant launches. The 2000s were characterized by the emergence of new factories and the updating of national cars, succeeding the phase of strong presence of imported vehicles from the following decade. Below are detailed the ten most relevant launches in the market in 2002.
2002 Launches and Innovations
Ford Fiesta: Ford obtained incentives from the state government of Bahia to establish a factory in Camaçari. The first vehicle produced there was the new version of the Fiesta, the fifth generation since 1976. Although the national model featured adjustments compared to the European version aimed at cost reduction, it gained aesthetic improvements, such as reflector headlights, and evolved in all dimensions compared to its predecessor, maintaining the reliable Zetec Rocam engine. A notable innovation was the 1.0 engine with mechanical compressor, which offered power and torque comparable to a naturally aspirated 1.4, representing an attempt at downsizing similar to the Gol 1.0 16v Turbo. This Bahian Fiesta also served as the basis for the development of a sedan and the EcoSport, the first compact national SUV.

